Actually it is a cosmetic ad featuring a Serbian-American figure competitor and model Jelena Abbou in a shiny black PVC strapless ball gown flexing her muscular arms from MAC Strength Collection for Spring 2013.
This latest range of MAC eyeshadow, lipstick, powder blush, koh, eye liner, lip pencil, nail and varnish, are pumped up with strong powerful names like: All Woman, Flawless Figure, Brains & Brawn, Inner Strength, Lithe Spirit, Fabulous Fit, Strong Woman and Firm Form.
If you want to know more about this fabulous 34-24-34 body builder, here is Jelena Abbou Instagram site.